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12 May 2026 · 4 min read

Oud, the black gold of the Orient

Oud — or agarwood — is the dark resin that forms in the wood of the Aquilaria tree when it is infected by a particular mould. It is the plant's defence reaction: from pale wood a dense, resinous, fragrant heart is born. That is why genuine oud is rare and extremely expensive — so much so that it is called “black gold”.

A scent that tells a story

Warm, balsamic, at times animalic and smoky: oud never goes unnoticed. In Middle Eastern tradition it is a symbol of hospitality and luxury, burned as incense (bukhoor) to perfume homes and clothes even before the skin.

How to recognise it in a fragrance

In compositions oud lives in the base notes: it is the backbone that gives persistence and depth. It is often paired with rose, saffron, amber and precious woods such as sandalwood, which soften its character.

Who it's for

It is perfect for those seeking a fragrance with a strong personality, ideal for the evening and the cold season. If you love warm, enveloping notes, oud is the natural starting point of your olfactory journey.

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